The very first Chevy Camaro tv commercial can still be seen on YouTube. It includes a white Camaro RS/SS with the distinctive bumble-bee nose band emerging from a volcano. The voice over happily introduces “The fiery new Camaro from Chevrolet … something you have actually never seen prior to.”
Simply prior to the main June 29th launch date, a press bundle with images, specs, and line stories were released to papers and magazines across the country. Over 100 members of journalism were invited to take part in a gymkhana driving competitors at the GM Proving Grounds. The exact same type of occasion was held one week later in Los Angeles. A group of editors were also selected to drive top-optioned Camaro RS/SS designs from Detroit to their home cities so they could publish, “I drove it personally,” feature articles in their regional papers. Lastly, on September 29, 1966, the Chevrolet Camaro was released to the general public.
While engineers and designers feverishly worked overtime on the advancement of a four-passenger sports car they code-named the F-car, the Chevy public relations, marketing and advertising group prepared the world for the intro of a car they called the Panther.
All through the summer season of 1965 practically every element of the vehicle’s design and advancement, from initial design sketches to clay models, was photographed and carefully recorded. Chevy used the possessions to produce a 30 -minute movie The Camaro for sale in Lynnwood WA , which was later shown on TELEVISION and in cinema. They also introduced women’s clothes called the Camaro Collection as well as a Camaro road race video game.
Chevy Camaros For Sale
In November, Chevy sales executives and innovative individuals previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s venerable ad agency, right away began deal with brochures, direct mail and sales promo materials, in addition to print, outside and TV/radio advertising. In April 1966, at the New York Car Program Press Conference, Chevrolet sales executives admitted no name had actually been chosen for the new car, however did reveal that pricing of 1967 Chevy Camaro for sale in Lynnwood WA design will be in the Corvair-Chevy II variety.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive connotations of the Panther name. A comparable bout of cold feet would later cause the Pontiac version, code word the Banshee, to be renamed Firebird. Over its short life time, the F-car had been called by many names consisting of Wildcat, Chaparral, Leader and Nova. It’s also reported that Chevy thought about utilizing the letters “GM” in the name, and came up with G-Mini, which developed into GeMini and lastly Gemini. Nevertheless, GM’s upper management banned the concept, fearing the car might be a failure.
Automotive legend has it that someone at Chevrolet finally proposed the name Camaro and upper management quickly concurred. Although the name has no real meaning, GM scientists apparently found the word in a French dictionary as a slang term for “buddy” or “buddy.” It’s rumored that Ford Motor Company scientists also found other definitions, including “a shrimp-like animal” and an arcane term for “loose bowels.”
Because a number or pre-launch products had already been released utilizing the Panther name, Chevy’s the majority of pushing obstacle was to now rename their new Mustang killer, the Camaro. Camaros are found in Lynnwood WA by looking for classic car dealers.