The first Chevy Camaro tv commercial can still be seen on YouTube. It includes a white Camaro RS/SS with the distinct bumble-bee nose band emerging from a volcano. The voice over happily introduces “The fiery brand-new Camaro from Chevrolet … something you’ve never seen before.”
Simply prior to the main June 29th launch date, a press plan with photos, specs, and line stories were released to newspapers and magazines throughout the nation. Over 100 members of the press were welcomed to participate in a gymkhana driving competitors at the GM Proving Premises. The same type of event was held one week later in Los Angeles. A group of editors were likewise chosen to drive top-optioned Camaro RS/SS designs from Detroit to their home cities so they might publish, “I drove it personally,” feature articles in their local newspapers. Finally, on September 29, 1966, the Chevrolet Camaro was released to the public.
While engineers and designers feverishly worked overtime on the development of a four-passenger sports car they code-named the F-car, the Chevy public relations, marketing and advertising group prepared the world for the intro of an automobile they called the Panther.
All through the summer season of 1965 virtually every element of the automobile’s design and development, from preliminary design sketches to clay designs, was photographed and carefully documented. Chevy used the assets to develop a 30 -minute motion picture The Camaro for sale in Falmouth ME , which was later shown on TELEVISION and in cinema. They also introduced women’s clothing called the Camaro Collection as well as a Camaro roadway race game.
Chevy Camaros For Sale
In November, Chevy sales executives and innovative people previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s venerable ad agency, right away started work on catalogs, direct mail and sales promo materials, along with print, outdoor and TV/radio advertising. In April 1966, at the New York Auto Program Press Conference, Chevrolet sales executives confessed no name had actually been chosen for the brand-new automobile, however did announce that pricing of 1967 Chevy Camaro for sale in Falmouth ME design will remain in the Corvair-Chevy II range.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management fidgeted about the aggressive undertones of the Panther name. A similar bout of cold feet would later on cause the Pontiac variation, code word the Banshee, to be renamed Firebird. Over its short lifetime, the F-car had been called by lots of names including Wildcat, Chaparral, Commander and Nova. It’s also rumored that Chevy considered utilizing the letters “GM” in the name, and came up with G-Mini, which developed into GeMini and lastly Gemini. However, GM’s upper management banned the idea, fearing the automobile might be a failure.
Automotive legend has it that someone at Chevrolet lastly proposed the name Camaro and upper management quickly agreed. Although the name has no genuine meaning, GM scientists apparently discovered the word in a French dictionary as a slang term for “friend” or “buddy.” It’s reported that Ford Motor Business researchers also discovered other definitions, including “a shrimp-like animal” and an arcane term for “loose bowels.”
Since a number or pre-launch products had already been released using the Panther name, Chevy’s the majority of pressing obstacle was to now relabel their new Mustang killer, the Camaro. Camaros are found in Falmouth ME by looking for classic car dealers.